So, Eric P. announced tonight that Judah Phillips is joining him as a blogger "under the Web Analytics Demystified brand" - emphasis from Eric (I find this choice of words and emphasis particularly intriguing).
Judah, an all-around sharp guy and director of web analytics at a "large media company", gets a hardy "Here, Here!" from me, I look forward to his commentary and insights.

But I have to wonder…
Is Eric opening a content mall for web analytics?